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The Magazine

Our biannual Peter Sheppard Magazine is the official launch of the season, providing updates on shoe construction, technology and showcasing the latest colours and trends. Learn more about the factories we use and receive tips on how to select the size that is right for you. To view our range in its entirety, we invite you to visit our website www.petersheppard.com.au.

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Autumn / Winter 2024

To our valued customers,

I am proud to present to you our Autumn/Winter 2024 collection.

At Peter Sheppard, we take great pride in our extensive collection of shoes and exceptional fitting services. We understand that every foot is unique, and we are committed to finding the perfect fit for every customer. With over fifty years of experience, we have learned that analysing, educating, observing, and listening are the keys to curating a range of shoes that our customers are looking for. Personally, I love spending time on the shoe floor and talking with our wonderful sales team and customers. It's where I learn the most and it's always a highlight of my day. I hope you love this collection as much as we do. I am so grateful that you choose to shop with us, and I look forward to seeing you in the stores.

Chris Sheppard CEO

Chris Sheppard

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Spring Summer 23 Catalogue

Spring/Summer 2023

A LETTER FROM PETER

To our valued Customers,

Wow, 50 years already. Turning 80 years of age shortly I have an enormous amount of memories, some testing, but mostly very joyful. I had the absolute privilege to be trained by the disciples of Sidney Myer as a seventeen-year-old naïve kid from country Victoria. Sidney Myer’s mantra has always been mine. Desirable stock, plenty of it, wonderful caring staff, sold in a pleasant environment, and putting our customers always on a pedestal. How simple is that.

My son Chris has taken over the business and his greatest attribute is that he is like I was, a floor man, never afraid to get “grit under the fingernails” like our wonderful floor staff have to do. This year we are starting a men’s shoe business believing that our proven culture will work in this arena. I’m betting it will.

Many customers are saying today they bought when I opened my first tiny little shop in Lt Collins St Melbourne 50 years ago, no capital, family in painting the walls, and credit terms from suppliers because they trusted and believed in me. Cork high wedges were the hottest at the time and Gino Pucci in Sydney was my go-to man as his family back in Montecatini Terme in Tuscany were cork suppliers.

You cannot expect our selling staff to have respect for our customers if management doesn’t have the utmost respect for them. I have always said to them I know how hard your job is because I have done it myself. Thank you for being our customer, and we will never give up trying to do a better job for you.

Peter Sheppard Signature
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peter-sheppard-footwear-autumn-winter-2023-catalogue

Autumn / Winter 2023

As we celebrate our Golden Anniversary this year, we take time to reflect on the past 50 years. We have survived recessions and lockdowns and none of this would have been possible without the unwavering loyalty and support of our customers. This is something that we never take for granted and on behalf of my family, thank you.

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