Sturdy, natural materials like jute combine with hand-sewn details to give NAGUISA footwear life and individuality. Epitomising the laidback urban lifestyle of the Mediterranean, NAGUISA shoes are crafted in gorgeous colours and soft, premium leathers. They’re a collection of shoes you can wear to weddings and lunch dates, yet just as effortlessly to work and corporate events. As the season of events takes hold, we sat down with the CEO and Creative Director at NAGUISA to find out more about this season’s collection.
Q: How long have you been working with the business and what are your roles?
A: We are pleased to share that NAGUISA will celebrate its 10th anniversary in July 2022. Ten years of adventures, happiness, some difficulties and a lot of work. As a small company, we both have very different roles. Pablo, who studied Architecture, is mainly in charge of production and the finances. I (Claudia, Product Designer) am involved in the development of the collections, marketing and PR for the business.
Q: Is there any inspiration behind the spring/summer 2021 collection you would like to share?
A: Our origin is jute and this collection is the point at which, after years in motion, we submerge ourselves in memories to re-conquer the unique and poetic vision of the NAGUISA woman. A new beginning that doesn’t shun its roots and is represented by a broader collection that includes new heights, outlines and materials. All set against the backdrop of a range of hues that recall the soft colours of a fading sunset. In keeping with the nature of NAGUISA, Origen features feminine silhouettes with just the right amount of formality for that intrepid, energetic and tenacious woman who is not willing to renounce comfort while wearing an original style of shoe.
Q: What colours and silhouettes we expect from NAGUISA in seasons to come?
A: Natural and classic colours (honey, ecru, camel…) are always present in the NAGUISA collections. Lime and purple are the colours that stand out in the new collection.
Q: The last 18 months have been difficult for many shoemakers. How have you managed throughout the pandemic and what has been your most pivotal moment?
A: The beginning of the pandemic was by far the most difficult situation we have ever been faced with. We had to make many key decisions in just a few days. Our main objective was complying with the payment terms of our suppliers. Combining stress with trying to raise two little girls at home has also been complicated.
Q: Lastly, for fun, which is your favourite style carried by Peter Sheppard Footwear and why?
A: NANCY 2 is my favourite! I have worn the first prototype we made, for two summers, even before we launched it to the market. It is so comfy, light and soft. Nancy 2 is a redesign of our classic and iconic style THALIS, one of the first styles we designed 10 years ago.
Please click here to shop the NAGUISA collection.
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